Premier Mounts bravia X series - Manual (Page 9)

TVs and its 3LCD E Series all have native resolutions
that are equal to or exceed 720 lines while its X Series
and R Series have native resolutions of 1080 lines, which
Sony calls Full-On Full HD so that consumers can easily
identify these TVs. Also, one further note. TV’s labelled
as ‘HD Ready’ should always have a minimum resolution
of 720 lines with HDMI and/or HD Component inputs.
It is always worth checking if a TV labelled ‘HD Ready’
actually does meet these requirements as many fl at panel
displays don’t.
The other important thing you should know is that
HDTV has become more affordable, with prices for a
42" BRAVIA TV starting as low as $1999. So all this talk
about high defi nition isn’t necessarily for consumers with
deep pockets. The new range of BRAVIA TVs range from
the 26" Bravia S Series through to the 70" Full HD SXRD
(pictured above) for $7999.
The full picture on HDTV
The television, however, is only the starting point of the
HD world. The other side of the HD experience is high
defi nition content. You can only appreciate the spellbinding
quality of HD if what you’re watching is in an HD format
to begin with.
WHAT’S HD-READY?
A TV identifi ed as ‘HD Ready’ should meet the folowing minimum
requirements:
– A resolution of 720 lines or more
– HDMI and/or HD Component inputs
It is always worth checking if a TV labelled ‘HD Ready’ actually meets these
requirements as many fl at panel TV’s don’t.
The good news is that all Sony BRAVIA TV’s meet or exceed these
requirements so high defi nition will always look just as it was intended on
a BRAVIA.
T here will come a time, in the not-too-distant
future, when we’ll all be scratching our heads and
wondering how we ever stood watching Hollywood
blockbusters, television and home movies in anything other
than high defi nition.
But today, we are only just waking up to the glorious
world of high defi nition entertainment. In fact, ask the
average shopper what they know about high defi nition and,
if you’re lucky, you might get half an answer about better
television pictures. You’re just as likely, though, to get a
blank stare.
The big-screen television is front and centre of the high
defi nition universe. It is the centrepiece of the digital living
room. But high defi nition isn’t just about the picture quality
of your television. High defi nition defi nes a revolution
in entertainment. It is a concept that is spreading across
Sony’s latest generation of consumer products: from its
wide range of BRAVIA TVs, Handycam video cameras and
VAIO notebook computers to its Blu-ray burners/players
and the Blu-ray equipped PLAYSTATION
® 3. “Your entire
home entertainment experience – whether you’re watching
TV, a Hollywood movie, a home video you’ve shot and
edited yourself or playing a video game – will be like
nothing you’ve seen before,” explains Sony’s Technology
Communications Manager, Paul Colley.
Getting started
The place to start is the television. The fi rst thing you
should know is all of Sony’s BRAVIA range of TVs are
high defi nition. So you can’t go wrong. Your television
will display pictures that are sharper, clearer and far more
vibrant. The naked eye will tell you that much. The quality
of the picture will knock your socks off. Pictures on your
old TV set will fl icker from some kind of TV Dark Ages,
“where faces of people in the background were once blurry,
they’re now more sharply defi ned and recognisable,” says
Colley. “If you’re watching fast motion, you’ll make out
people’s features more easily. It’ll also be easier to follow
small objects, like a ball. It all comes down to more detail in
the picture.”
A high defi nition television (HDTV) can offer up to
fi ve times the picture resolution compared to DVD or the
standard defi nition TV we are used to watching. But – and
it’s an important “but” – not all HDTVs are the same. And
it’s something worth being mindful of when buying one.
There are two basic kinds of HDTV picture. There’s the
HDTV picture with 720 lines running across the screen
known as HD, and another known as Full HD that has
1080 lines. Without getting bogged down by technical
explanation, the HDTV picture with 1080 lines obviously
o e s best qua ty. So y s V at pa e S a d V se es offers best quality. Sony’s BRAVIA fl at-panel S and V series
KS70R200
Sony Pulse 17
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