Liebherr WKt 4551 GrandCru - Manual (Page 6)

3
DECORATION FINISHES – PRINT TECHNOLOGIES
The following branding options are currently available for decorating Liebherr refrigerators. These
diff er both technically and in terms of cost depending on the specifi c requirements and on the
quantity of appliances.
1. PVC STICKER
This popular and, to date, most commonly employed technique requires the supplier to print the
desired design onto a suitable sticker (usually made from PVC foil), using either silk-screen or
digital printing - depending on the quantity and the image. This is then manually stuck to the
foamed housing (chest or cabinet) at Liebherr.
2. DIRECT SILK-SCREEN PRINTING
The artwork (simple, monochrome image) is silk-screen printed onto the coated, pre-formed base
material, e.g. door panels or side walls, at Liebherr. Essentially, the only diff erence between this
printing technique and printing on PVC stickers is the laborious handling of the moulded parts that
is necessarily involved and the problems that arise as a result.
3. DYE SUBLIMATION – INKJET PRINTER PAPER
Similar to printing PVC stickers, decoration involves two steps and is performed by our suppliers. In
the fi rst step, the sublimation paper is manufactured using the inkjet procedure, also in digital
printing. The design is then transferred to a base material (even, unshaped, specially coated sheet).
(See diagram).
Printer paper
Dye/coloring
Top film
(transparent/clear)
Basecoat (white)
Primer
Steel plate