Alcatel-Lucent 7342 ISAM FTTU - Manual (Page 4)

4 Alcatel-Lucent 7342 ISAM FTTU
The Alcatel-Lucent ISAM technology is also designed
for wire-speed performance with cost-effective Ethernet
switching and enhanced Layer 2/Layer 3 functions.
The Alcatel-Lucent 7342 ISAM FTTU combines
ISAM performance with a comprehensive integrated
solution for fiber access. With this technology, you have
the flexibility to deliver RF video, IPTV, data, legacy
and next generation voice – as well as backhaul 2G, 3G
and WiMAX radio access, all on one platform. Just as
important, the Alcatel-Lucent 7342 ISAM FTTU is
managed by the same systems used for all Alcatel-Lucent
access products: the Alcatel-Lucent 5526 Access
Management System (AMS) in ANSI markets, or
the Alcatel-Lucent 5523 ADSL Work Station (AWS)
in ETSI markets.
Increase Service Revenue
Gaining a competitive edge often
means offering more services to
increase revenue and reduce churn;
however, your existing access net -
work is probably not designed to
deliver a full suite of services. The
Alcatel-Lucent 7342 ISAM FTTU
is a strategic access platform that
enables delivery of these and future
services. Offering a complete suite
of voice, data, and video can dra -
matically increase your top-line
revenue as shown in Figure 1.
50
200
150
100
0
Local
ARPU (In U.
S
. Dollars)
Voice
Only
Voice
and Data
Voice, Video
and Data
Long Distance
Broadband
Basic Video
Source: The Yankee Group, 2004
Digital Video
Premium Video
VoD
DVR
HDTV
Figure 1. Incremental Revenue from FTTU