3 . product positioning 1. product positioning, Competitors’ comparison, Competitors’ comparison product positioning (xga) – Samsung ELECTRA D300 User Manual

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Confidential

Confidential

3

3

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1. Product Positioning

1. Product Positioning

z D300 is a business projector which can work with any purposes

- Best performance in Contrast among same grade projector

- Best of best in Audible Noise and Contrast Ratio

B2B

XGA, 3000ANSI, 400:1, 35dB, 4.0kg

Hitachi

CP-X417

B2B

XGA, 3000ANSI, 400:1, 36dB, 2.8 kg

Toshiba

TLP-X3000AU

B2B

XGA, 3000ANSI, 2000:1, 34dB, 3.7kg

BenQ

MP771

B2B

XGA, 3000ANSI,

3000:1, 28dB,

3.7kg

Samsung

D300B

Market

Specification

Model Name

BenQ

MP771

High Contrast

Audible

Noise

(Under 30dB)

High

(over 40dB)

Low Contrast

Competitors’ Comparison

Competitors’ Comparison

Product Positioning (XGA)

Samsung

SP-D300B

Toshiba

TLP-X3000AU

Hitachi

CP-X417

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