Brother MFC-J4410DW - Manual (Page 26)

Printing
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Use Watermark
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You can print a logo or text onto your document as a watermark. You can choose one of the preset
watermarks, or you can use a bitmap file or text file that you have created.
Check Use Watermark and then click Settings on the Advanced tab.
Ink Save Mode: Off
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Ink Save Mode: On
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(The above screens are used in ISO/IEC 24712.)