Sony DVD Rom/DVD Video - Manual (Page 12)

12
1. General and Technology
1.7 ColourDVD
The ColourDVD by Sony DADC Austria AG is available
in six different colours. The bright red, yellow and violet
are real eye catchers, whereas the three discrete
colours (orange, pink and gold) are designed for subtle
applications. Regardless of the specific colour used,
the real thrill of the ColourDVD is the special appea-
rance of the former silver disc. Sony DADC Austria AG
is proud to have developed this special look, which
brings out different moods. Apart from different emo-
tions, the ColourDVDs are well suited to resemble
various themes.
Technically speaking, the secret behind the ColourDVD
is coloured polycarbonate. Throughout many trials
Sony DADC Austria AG found the right colours with
the right tint, which can be used without loosing
application-quality.
1.8 SniffleDVD
Since Sony DADC Austria AG has already been produ-
cing the SniffleCD, there was no major development
step necessary in applying this to the SniffleDVD.
The aroma can be placed on all or parts of the label
print of the DVD 5 and DVD 9. Technically speaking, the
unique scents are mixed to the colour of the prints and
are released by rubbing the label. The duration of
the scent of the SniffleDVD lasts for about one year.
Sony DADC Austria AG is pleased to be able to offer
the five most popular aromas from stock, which are
rose, strawberry, green apple, lemon and mint. In addi-
tion to these standard scents, a further 95 aromas are
available (like chocolate, coffee, vanilla, different fruits,
or technical scents, etc).
Moreover, since the perfume is mixed with the label-
print, it is also possible to get your own aroma onto
the disc.
Of course the perfume has to fulfill certain require-
ments, such as
• It must not be water soluble
• Minimum 20 ml of perfume oil is needed for
capsule-check (which takes about 3 to 4 days within
Sony DADC Austria AG).
• For the production a minimum of 1 litre (1 kg) of
perfume oil is needed (even if a DVD sample
production is ordered), which will be sufficient to
produce approximately 30,000 discs if 100% of the
DVD-top-surface is covered.
In case you supply your own scent, please keep in
mind that, Sony DADC Austria AG needs about 3 to 4
weeks to produce the scent-capsules needed to mix
the aroma with the colours. For the standard order turn-
around time you can assume that it takes an additional
3 to 4 days (depending on the order size).