Nokia 3510 - Manual (Page 25)

25 © NOKIA Nokia 3510 03.09.2001.ppt/ Nora Noll
More about the Customers…..
Young People:
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"New Millennium Socials"
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Constant contact
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Hot-mail users and Internet café users,
Virtually connected, Many SMS per day,
future mobile E-mail, chat users
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Nice / latest design/ Fashion driven
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Mostly Female
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"Techno Junkies"
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Heavy Internet users and Linux users, heavy SMS / E-mail user,
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Has own home page, Potentially own server
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Male 14-17!
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"Entertainment Addicts"
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Plays computer
and video games
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Group SMS with friends,
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Personalised ringing tones
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Gadget, Internet services, consumers,
Personal internet services, fun driven services