Sharing your pictures, Pc-free printing, Auto touch-up – Sony DSC-S650 User Manual

Page 26: Function, Optimized printing with sony cameras, Built-in lcd monitor, Media card flexibility, Dye sublimation with 16.7 million colors, Color gamut, The durability of the sony supercoat2

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49

48

The Sony SuperCoat2 treatment protects your precious

memories from stains, spills and the ravages of time.

(Sample photo for illustration purposes.)

Sharing your pictures

PC-free printing

No need to connect a PC, no need to
boot up.

While just booting up the PC can be time
consuming, PC-free printing is quick. Sony
digital photo printers are always ready to go
right away. You can connect the camera via
USB. Or you can slide the Memory Stick

®

media out of a Cyber-shot

®

camera and

into the DPP-FP70 or FP90 printer.

Auto Touch-Up

function

Don’t just print your pictures, improve them
with the power of Sony’s BIONZ

processor.

The DPP-FP70 and DPP-FP90 both
incorporate the same BIONZ

image

processor that made its debut in Sony’s
a100 Digital SLR. The processor has the
uncanny ability to analyze picture data,
spot photographic issues and correct
them automatically. At the press of a
single button, Sony’s Auto Touch-Up

function actually improves the picture,
correcting red-eye, exposure and focus.

300 x 300 pixels

INKJET PRINTER

DYE SUBLIMATION PRINTER

1"

1 color ink dot =
“1 dot”

1 pixel of
image data =
“1 dot”

It takes a neighborhood of many inkjet printer “dots” (top) to equal a single dot from a Sony dye sublimation printer!

Clearly, not all dots are created equal.

Optimized printing with

Sony cameras

Print adjustments based on photo
exposure mode.

In digital photography, each picture is a file
that can include “Exif tag” information about
the camera, date, time, shutter speed, lens,
shooting mode and more. When the
DPP-FP70 and DPP-FP90 see image files
from current Sony cameras, the printers
actually read the Exif tags and set print
parameters according to the original exposure
mode. So a picture shot in Twilight Portrait
mode will be printed differently from one
shot in Sports mode.

Built-in LCD monitor

For in-printer editing and creative printing
options.

The DPP-FP70 features a built in 2.5-inch
LCD monitor (viewable area measured
diagonally), while the DPP-FP90 features
an even bigger 3.6-inch monitor (viewable
area measured diagonally).

Media card flexibility

Accepts a variety of media card types.

The DPP-FP70 and DPP-FP90 both accept
Memory Stick PRO

media, Memory Stick

PRO Duo

media, Secure Digital

, SDHC

,

MiniSD

, MultiMediaCard

, CompactFlash

or MicroDrive

cards.

Dye sublimation with

16.7 million colors

Thousands of times more color possibilities
for each individual dot, when compared
to inkjet printers.

A 4-color inkjet printer can reproduce any
individual dot in 2

4

or 16 distinct colors.

A 7-color inkjet printer can reproduce 2

7

(128) distinct colors per dot. In dramatic
contrast, Sony DPP-FP70 and DPP-FP90
dye sublimation printers can print three
dye colors – cyan, magenta and yellow –

The CIE l*a*b* color chart demonstrates the superiority

of Sony dye sublimation printing.

SONY DYE SUBLIMATION PRINTER

SILVER HALIDE PHOTO

INKJET PRINTER

CYAN

GREEN

YELLOW

RED

BLUE

MAGENTA

CIE LAB COLOR SPACE

BRILLIANT COLOR

-a* -100 -80 -60 -40 -20 20 40 60 80 100 +a*

+b*

100

80

60

40

20

0

-20

-40

-60

-80

-100

-b*

Conventional photo printing (left) can’t match the range

of colors of Sony dye sublimation (right). (Sample photos

for illustration purposes.)

SILVER HALIDE

PHOTO

DYE SUBLIMATION

PRINTING

Thanks to the BIONZ

processor, Sony’s Auto Touch-Up function analyzes, detects and corrects image faults at the press of a single button. (Sample photos for illustration purposes.)

in 256 shades of each! Do the math and
256 x 256 x 256 equals 16,777,216
distinct colors for each pixel. Inkjet printers
just can’t come close.

Because inkjet printers can’t match this range
of colors, they need to approximate the correct
color by printing a cluster or neighborhood
of much smaller dots. Inkjet printer dots do
not create a continuous tone. And the smaller
dots create challenges for the transfer
head and paper media. Because the Sony
DPP-FP70 and DPP-FP90 dye sublimation
printers generate a true, continuous tone,
they do not incur these issues.

To equal the color resolution of a Sony dye
sublimation printer, inkjet printers require
far, far smaller dots. So comparing dye
sublimation dpi to inkjet dpi is not like
comparing apples to oranges. It’s more
like comparing apples to thumbtacks.

Color gamut

A wider range of colors, particularly
reds and yellows, than conventional
photochemical prints.

If you think of silver halide chemical
processing as the gold standard in photo
prints, you may need to reconsider. The
Sony DPP-FP70 and DPP-FP90 dye
sublimation printers actually have a
superior range or “gamut” of colors,
especially in the reds and yellows. This
means you’ll see vivid, natural colors that
conventional photo prints are quite simply
unable to duplicate!

The durability of the Sony

SuperCoat2

treatment

Stands up to fingerprints, liquid spills
and the ravages of time.

Our DPP-FP70 and DPP-FP90 dye
sublimation printers work by drawing

the paper through the printer multiple
times (once for each of three primary
colors). Sony used this as an opportunity
for a fourth pass – fusing a protective
laminate that we call the SuperCoat2

finish. This incredibly durable coating
protects the surface of each print from
fingerprints, splashes of liquid and fading.
So your prints remain fresh and beautiful
year after year.

While inkjet printers might be able to muster as few as

16 distinct colors per dot, Sony dye sublimation printers

can reproduce 16,777,216 colors per dot. That’s a much

bigger box of crayons!

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