Sony alpha 700 - Manual (Page 4)

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Sublime image quality
35mm F1.4G (SAL35F14G), M mode,
1/320 sec., F4, ISO 200,
White balance: Custom
Revolutionary new 12.2-megapixel (effective)
CMOS sensor —Exmor
TM
Proprietary new on-chip column A/D conversion and dual noise reduction
The 's new Exmor CMOS sensor, developed and manufactured exclusively by
Sony, maximizes the performance potential of the lens lineup with 12.2-mega-
pixel resolution that's rich in highlight and shadow detail. Because proprietary
Sony noise reduction technologies are applied both before and after analog-to-
digital conversion, right on the Exmor CMOS sensor itself, signal output is excep-
tionally clean even at sensitivity settings as high as ISO 3200. In addition, a 3-layer
low pass filter preserves high-resolution detail while suppressing moiré effects and
color artifacts.