Incentive Publications PM40801507 - Manual (Page 9)

INDUSTRY NEWS
CANADIAN
IN
CENT
IVE
MAGAZINE
BUYERS’
GUIDE
W W W . I M A C A N A D A . C A 2007 9
IMA-CC Annual Golf
Tournament a Success
IMA CANADA-COUNCIL HELD ITS 3RD ANNUAL
Golf Tournament, May 29, at Lionhead in
Brampton, and the event was a tremendous suc-
cess. “The weather couldn’t have been better,
the facility was amazing and the turnout was the
best ever,” said Lynda Gallant, president, IMA-
CC. “A very special thank you to all our corpo-
rate sponsors who donated silent auction, raffle
prizes, as well as items for our gift bags for the
event. Thanks as well to Allison Hannah from
Starlight Starbright Children’s Foundation who
came out for the event and spoke to our partici-
pants about their foundation. We look forward to
seeing you next year.”
Fairmont Hotels & Resorts
Onboard with New Airline
Partners
FAIRMONT HOTELS & RESORTS HAS ANNOUNCED IT HAS
marketing alliances with several new international airline car-
riers including United Airlines, Lufthansa Airlines and Cathay
Pacific. Effective immediately, guests staying at Fairmont’s
collection of distinctive hotels and one-of-a-kind resorts around
the globe will have the opportunity to collect air miles in the
respective carriers’ frequent flyer programs.
With the Fairmont portfolio poised for significant international
growth, the new marketing relationships are an excellent comple-
ment to the brand’s existing roster of frequent flyer program affili-
ations, a group that includes other airline partners such as Ameri-
can Airlines, Air Canada, Emirates and Alaska Airlines.
Guests on qualifying stays will now have the opportunity to
earn frequent flyer miles in United Airlines’ Mileage Plus pro-
gram, Lufthansa Airlines’ “Miles and More” program, or Cathay
Pacific’s Asia Miles program.
SITE Partners with
Incentive Travel
Exchange
THE SOCIETY OF INCENTIVE & TRAVEL
Executives (SITE) announced it has entering a
partnership with the Incentive Travel Exchange
event owned and managed by Questex Media
Group, Inc. The Incentive Travel Exchange is an
invitation-only, appointment-based event catering
exclusively to the incentive travel market. The
formula brings together North American buyers
with pre-qualified suppliers and consists of pre-
arranged one-to-one meetings.
“The Incentive Travel Exchange is an event
that holds significant opportunities for our mem-
bers who specifically seek a structured business
meeting forum,” said Brenda Anderson, CEO of
SITE. “Our partnership will raise awareness of
this event and provide industry leaders from
around the globe the opportunity to conduct
meaningful exchanges in an effective platform.”
The announcement came during the second
annual Incentive Travel Exchange, June 25-27,
at the Hotel at Mandalay Bay, in Las Vegas.
where more than 150 industry professionals are
currently conducting business and building their
network. For more information on SITE, visit
www.site-intl.org.
NAER Changes Name, Launches
New Brand Identity
THE NATIONAL ASSOCIATION FOR EMPLOYEE RECOGNITION
(NAER) has announced that it will change its name to Recognition
Professionals International (RPI). The name change comes follow-
ing extensive research and membership and stakeholder interviews
and surveys indicating that a new brand was needed to reflect the
organization’s global membership and professional image. Regardless
of the name, the organization remains the only professional orga-
nization at the forefront of workforce recognition through its focus
on recognition innovations and education as a systematic method
for improvements in the workplace.
The new name, Recognition Professionals International, and the
tagline, “Encouraging Excellence,” were launched at the organiza-
tion’s 10th Annual Conference in Savannah, Georgia, on May 1.
According to executive director Christi Gibson, “Our new brand
speaks to our mission to provide professional education and define
best practices in the field of recognition. Our new name also aligns
more closely with our Certified Recognition Professional designation.”
RPI continues to be the only non-profit association offering a cer-
tification program on recognition strategy and implementation. In
addition to the new name and new logo, a new Web site has been
launched at www.recogntion.org.
CIM