Google Website Optimizer v 1.0 The Techie Guide User Manual
Page 11
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11
The Techie Guide to Google Website Optimizer
Setting Up Experiments - Standard Experiments
First variation test page:
• Add the Tracking Script at the bottom of the page
Second variation test page:
• Add the Tracking Script at the bottom of the page
Conversion page:
• Add the Conversion Script
At this point GWO will try to retrieve these pages in order to:
• Validate the Control Script on the original test page
• Validate the Tracking Script on the original and variation test pages
• Validate the Conversion Script on the conversion page
Step 3: A/B experiment set-up: Preview and start experiment
• Review the data, test the pages using the ‘preview’ function, and then launch your test!
A/B Experiment Launched!
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