Technical implementation – Google Search Appliance Analytics Integration Guide User Manual

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Technical implementation

1. Create a

Google Analytics

account, or obtain admin access to an existing account for your

domain.

Once you add a web property to an account, Analytics creates the first profile for the property.

2. Create a different profile for each front end that you would like to gather data from.

3. In Google Analytics, go to the Admin console of your profile and open the Tracking Code tab.

4. In the Admin Console of the GSA, go to Search > Search Features > Front Ends (Previous to

Version 7.2: Serving > Front Ends) and edit the front end you would like to track. In the Page
Layout Helper
, expand the Global Attributes section and paste your analytics Tracking ID into
the Analytics Account field.

5. For more information on granting other users access to GA reports, see

Add/modify/delete users

.

6. Enable Site Search Tracking, as described in

Set up and configure Site Search

.


You may want to familiarize yourself with the various GSA

Request Parameters

that you can use

when setting up site search tracking. The default query parameter is q .

Once Site Search tracking is enabled, you will have a new tab in GA under Content > Site Search where
you will see the following reports for site search usage:

Site search tracking overview with useful data such as results pageviews per search.


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