Further reading and resources, Example links – Google YouTube Creator Playbook Guide Media Companies User Manual
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34
Further Reading and Resources
Launching a Channel
14
RT:
Organization
15
PBS:
Cross
Promotion
16
RhettandLink2 and TheSpanglerEffect: Calls to Action and Annotations
16
Vsauce and PeriodicVideos: Collaboration
16
PBSOffbook: Channel Design and Organization
16
Hungry: Channel Design and Organization
Branding
20
Nerdist: Course of the Force
21
SoulPancake: Minimal Bumper Branding
21
SesameStreet: Bug Branding
21 YOMYOMF: Channel Branding
Organizing and Uploading
25
Soulpancake:
Announce
Schedule
26
GeekandSundry:
Endcard
26
AssociatedPress: Curation and Playlists
Celebrity on YouTube
30
Noisey, M.I.A. Official Video: Shoulder and Ancillary Content
30
Noisey, Behind the Scenes: Shoulder and Ancillary Content
30
Noisey, Viewer Interaction: TShoulder and Ancillary Content
Example Links