Sony SVR-3000 User Manual

Page 109

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101

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T i V o P r i v a c y P o l i c y

affiliates, in which case TiVo will require its affiliates to

honor this Privacy Policy. If TiVo Inc. is acquired by another

company, that company will possess the Subscriber

Information collected by TiVo and it will assume the rights

and obligations regarding your Subscriber Information as

described in this Privacy Policy.

3.5 Commerce Partners. When you elect to participate in a

special offer or engage in a transaction with TiVo or a third

party advertiser or promoter, TiVo will collect and disclose

your Commerce Information to the commerce partner

sponsoring and/or fulfilling the promotion. In addition to

fulfilling your request, that commerce partner may also use

your Commerce Information to send you other information in

which you might be interested consistent with its own privacy

policies. This information is disclosed only upon your

affirmative response to an offer.

3.6 Factors Beyond our Control. Your privacy is very important

to us. Due to factors beyond our control, however, we cannot

fully ensure that your Subscriber Information will not be

disclosed to third parties. For example, we may be legally

obligated to disclose Subscriber Information to the

government or third parties under certain circumstances, or

third parties may circumvent our security measures to

unlawfully intercept or access your Subscriber Information.

4 Your Choices Regarding Subscriber Information

4.1 Limits on TiVo’s Collection, Use, and Disclosure of

Subscriber Information. The default privacy preferences, to

which you hereby consent if you do not request a change to

your settings, do not allow TiVo to collect Personally

Identifiable Viewing Information, but do allow TiVo to

collect, use, and disclose Anonymous Viewing Information

and Diagnostic Information logs, in addition to Account

Information, in manners consistent with this Privacy Policy.

Commerce Information is collected, used, and disclosed only

upon your affirmative response to an offer.

You may choose to change your privacy preferences to allow

TiVo to collect Personally Identifiable Viewing Information.

Even though Anonymous Viewing Information does not

include any Account Information whatsoever, you may

request that TiVo block the collection of such information

from your DVR. You may also request that TiVo limit the

collection of Diagnostic Information Logs from your DVR.

You may further opt not to receive communications that we

send to you based on your Account Information. If you make

this choice, you understand that we will not be able to inform

you about any upcoming features, improvements, or

promotions regarding your TiVo service. In all cases,

however, we will collect and use your Account Information

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