Google YouTube Creator Playbook Guide Music - Manual (Page 33)

33
Cross-promotion
In addition to in-video collaborations, there are
other, less time-intensive ways to collaborate and
cross-promote with other music creators.
Curation
• Use the channel’s activity feed to promote
relevant content from other artists. Like,
comment, or add a video to a playlist. This
activity will be broadcast to your subscriber
base.
• Use playlists to curate other content from
relevant artists.
Curation
• /simonandmartina
Social media
• Leverage your social media channels—
Google+, Facebook, and Twitter—to promote,
follow, and Like other channels. Ask other
channels to do this in return.
Channel promotion
• Utilize the "Other Channels and Friends"
module to feature channels on your landing
page.
Curation
• /TheNeedleDrop