Google YouTube Creator Playbook Guide Version 2 - Manual (Page 78)

Community & Social Media Other Social Media
Strategy:
Leverage other social media to build viewership on your channel and engage
with your audience in new ways.
Why It Works:
Social media is a great way to turn your fans into a social army that will help
you broadcast your content out to their personal network.
How To Do It:
Engage with your audience and promote your YouTube content on social media
platforms.
78
Time Cost
Moderate:
Less Than 1 Hour
Effect
•
Engagement
•
Video Ranking
•
Views
•
Subscribers
Impact Optimization Type