equinux iSale express 1.2.9 - Manual (Page 22)

Writing your auction
Now that you’re done with all the eBay options,
let’s create a shiny description of your item
and style it with one of iSale express’s professionally
designed templates.
When composing a description, think like an advertiser: What is
important to your potential customers, and which details should
be mentioned?
Provide all relevant information about your item, including its
characteristics and condition.
If you did not enter payment and shipping options in your auc-
tion details, you can also provide this information as part of the
item description.
TIP Be truthful! Do not make up any false information and
do not keep anything a secret. From a hole in the pants
to a scratch on the record, your customers need to know
what they are bidding on. Leaving out information can
lead to a dispute and even bad feedback.
Templates
iSale express comes with visually stunning templates that will dis-
tinguish your auctions from all others on eBay. Simply select your
desired layout, create your description, then just drag and drop
your photos into your selected template. Your auctions have never
looked so good!
iSale express templates are a package of graphics, layout and style
directives, i.e. they are complete with preloaded background
graphics, borders and text formatting.
A selection of formatting options (like Bold, Italics and Underline)
is available. These options, in addition to the preloaded format-
ting, will make your auction really stand out.
What You See Is What You Get
Just start typing your text into your chosen iSale express template
and the text will appear exactly as it will on eBay. The same goes
for images; just drag and drop them into the pre-designated “Pic-
ture Zones“ and preview your final auction as you create it.