equinux iSale 5.9.7 - Manual (Page 34)

Creating your Description
Now that you’re done with all the eBay options,
let’s create a shiny description of your item
and style it with one of iSale’s professionally
designed templates.
When composing a description, think like an advertiser: What is
important to your potential customers, and which details should
be mentioned?
Provide all relevant information about your item, including its
characteristics and condition.
If you did not enter payment and shipping options in your auc-
tion details, you can also provide this information as part of the
item description.
TIP Be truthful! Do not make up any false information and
do not keep anything a secret. From a hole in the pants
to a scratch on the record, your customers need to know
what they are bidding on. Leaving out information can
lead to a dispute and even bad feedback.
Templates
iSale comes with visually stunning templates that will distinguish
your auctions from all others on eBay. Simply select your desired
layout, create your description, then just drag and drop your pho-
tos into your selected template. Your auctions have never looked
so good!
iSale templates are a package of graphics, layout and style direc-
tives, i.e. they are complete with preloaded background graphics,
borders and text formatting.
A selection of formatting options (like Bold, Italics and Underline)
is available. These options, in addition to the preloaded format-
ting, will make your auction really stand out.
Note If you’d rather style your item description manually, you
can choose to create a non-template auction and to use
Rich Text and HTML formatting instead (s. below).
What You See Is What You Get
Just start typing your text into your chosen iSale template and
the text will appear exactly as it will on eBay. The same goes for
images; just drag and drop them into the pre-designated “Picture
Zones“ and preview your final auction as you create it.
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