Google Creator Playbook Version 4 - Manual (Page 47)

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Maintaining the Channel Feed
Strategy:
Maintain an active feed that keeps your audience
engaged without overwhelming them.
Why It Works:
As you convert viewers to subscribers, maintaining an
active feed drives viewer to new uploads and helps
promote other videos.
How To Do It:
Utilize other channel activity such as channel posts
and ‘liking’ videos to publish your content to the feed
and curate videos from other channels.
Effect
• Engagement
• Views
• Subscriber Views
Time Cost
Moderate:
Less than 1 hour
Optimization Type
Pre-Production
Production
Publishing
Post-Publishing
Impact
4 out of 5