Google Creator Playbook Version 4 - Manual (Page 71)

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Google+
+Page or Profile?
We encourage YouTube Creators to link a Google+
page to their channel to access the features listed
below. However, if your channel represents you as an
individual, and you personally manage the channel
and plan to manage your Google+ presence on the
same account, then a G+ profile is the way to go.
Pages Profiles
• Multiple channel
managers (up to 50)
• Single log-in for
multiple channels
• Page defaults to
public privacy setting
• Access to +1 button
• Single admin
Creators can set up a Google+ page or profile to
engage with fans and other YouTube creators.
Google+ allows you to organize people into different
“circles” to help tailor your engagement to a circle’s
specific interests. Engage your fans directly in Google
Hangouts, and broadcast live Hangouts on your
YouTube channel via Google+ Hangouts on Air (HOA).
Google+ Identity
All Creators can use a Google+ identity
for their YouTube channels. This allows
Creators the ability to modify their
YouTube “usernames” by linking their
channels to Google+. All public channel
activity – uploaded videos, created playlists,
comments, likes, favorites, and subscriptions – will be
attributed to your Google+ account.
The profile aligned with your channel
should be created on the same Google account.
For +pages, the channel’s account admin should be
the manager.