Google YouTube Creator Playbook Guide Version 2 - Manual (Page 57)

Publishing & Optimization Channel Page Optimization
Strategy:
Optimize and design your channel page’s avatar, metadata, layout and
background. Set the correct sharing settings for your channel’s Feed.
Why It Works:
A well-designed, organized, and search-optimized channel page will attract more
viewers, make your channel a richer destination for subscribers, and create a
professional look.
How To Do It:
Design a custom background, optimize channel metadata, utilize channel
templates, and broadcast the right interactions to subscribers through the feed.
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Time Cost
Moderate:
Less than 1 Hour
Impact Optimization Type Effect
•
Channel Views
•
Subscribers
•
Time Spent
•
Views 1 3 2 4 5