NewTek 3Play 4800 - Manual (Page 205)

Page | 189
16 PUBLISH
3Play’s Publish features allows the operator to selectively publish
clips and still images to local or networked storage, or even directly
upload to popular social media sites – on the fly. The process does
not impose intrusive burdens on the operator, and can be
performed even while the action and replay marking continue.
Networks, corporate users and others with sophisticated website
and distribution needs can deliver all the action moments after it
occurs, with all manner of meaningful benefits.
Quick and convenient distribution of media for post-production and archival purposes is a
common need. Too, in today’s multi-screen world, a single program feed is often supplemented
in many and important ways. Consumers ingest media from multiple sources simultaneously.
Figure 168
A live online presence may even be the primary broadcast medium for some productions. For
others, distribution of supplemental content on popular Internet channels including Facebook®,
YouTube®, and Twitter®, provides opportunity for brand extension and additional monetization.
3Play’s Publish feature brings all of the above into easy reach.
Tip: 3Play’s Export Media module provides further tools and options for different batch export
and transcoding workflows – see Section 5.3.1 for more detail.
16.1 OVERVIEW
Credentials for social media accounts and other upload targets are pre-configured in Startup,
before production begins. A few choices regarding clip or still image sharing are set separately in
the Replay Desktop. Afterward, it’s quick and easy to distribute selected content to multiple
sites, even as production and recording is ongoing.